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Debbie Roth

VP of Sales and Marketing
Japs-Olson Company

Country: USA

Debbie has a passion for the direct mail and marketing industry! For over 30 years, she has become a master in direct response production by utilizing traditional and new technological platforms, enabling clients to bring their ideas and products to market.

Convinced of the unlimited potential in the industry, Debbie has contributed to its advancement through her years of involvement with the Association of National Advertisers (ANA), the National DMA and 30+ regional and local marketing associations. On the national level, she is the Past Chair of ANA’s Print in the Digital Age Committee and a member of ANA’s Print & Direct Mail Council. She also serves on the International ECHO Board of Governors and is the Chair for the ECHO Partnership Committee and the former Co-Chair for the ECHO Judging Committee.

Debbie competes regularly in marathons and ultra-marathons such as the Western States 100 Mile Endurance Run. She recently completed running a marathon in every state in the United States. In her downtime, she enjoys fishing and hunting with her husband and grandsons.