Vice President, Participant Communications & Engagement
Digital Advertising Alliance
Chet Dalzell has more than 25 years of public relations management and expertise in service to leading brands in consumer, donor, patient and business-to-business markets, and in the field of integrated direct marketing. He serves on the Association of National Advertisers International ECHO Awards Board of Governors, as a Board Member to the Direct Marketing Club of New York, and is vice president, participant communications and engagement, with the Digital Advertising Alliance, a privacy self-regulatory program for data collection for digital and mobile interest-based advertising.
Chet also served on Direct Marketing Association’s Committee on the Environment and Social Responsibility and where he led its Marketing Strategy outreach group. He also served on the United States Postal Service Greening the Mail Task Force, heading its Life Cycle of Mail Subcommittee. While he’s never won a coveted ECHO Award himself – he has helped numerous clients do so. He loves UConn Basketball (men's and women's) and Nebraska Football (that's just men’s, at this point), too!